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Text "How to build a never-ending pipeline of new leads for your gym" with photo of Two-Brain Business CEO Chris Cooper

How to Build a Never-Ending Pipeline of New Leads for Your Gym

November 20, 2025 Podcast
Coop shows you how to your leads problem forever by creating a never-ending stream of people who are eager to join your gym.
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A strong man attempts a 585-lb. sumo deadlift in a gym.

Self-Sabotage: When Resilience Goes Wrong

November 19, 2025 Personal Development
I love the iron will gym owners cultivate in training. It's an asset. But let's not confuse resilience with stubbornness.
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A man does a ring muscle-up in a gym while other people evaluate his technique.

11 Fitness Skills That Build Your Gym Business

November 18, 2025 Personal Development
You already have the tools you need to build a world-class gym. You acquired them as you learned how to train your body!
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Gym owner and Two-Brain founder Chris Cooper with text "11 Fitness Skills That Build Your Fitness Business"

11 Fitness Skills That Build Your Fitness Business

November 17, 2025 Podcast
The skills you’ve learned through fitness training can help you grow your business—if you know how to apply them.
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Text "State of the Industry 2025 With Sevan Matossian & Matt Souza" with images of Sevan, Souza, and Two-Brain CEO Chris Cooper

State of the Industry 2025 With Sevan Matossian & Matt Souza

November 14, 2025 Podcast
How many clients should your gym have? When’s the best time to run classes? Hear the top insights from the "State of the Industry" report.
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Photo of Brendan Rice and Two-Brain's 6th annual "State of the Industry" report with text "State of the Industry 2025: Expert Analysis from Wodify's CEO"

State of the Industry 2025: The Data Behind Gym Success

November 13, 2025 Podcast
How many clients should your gym have? When’s the best time to run classes? Hear the top insights from the "State of the Industry" report.
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