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  • Trusted by 3,000+ gym owners

Start a Profitable Gym in the Next 90 Days

A step-by-step course that helps you build your dream gym, get your first members, and avoid expensive mistakes.
Buy now - $99 USD
  • Self‑paced
  • Lifetime access
  • Secure checkout
start a gym the smart way - Two-Brain Business

What’s inside the course

All the tools you need to launch a profitable gym

12 on-demand modules you can complete in a weekend or at your own pace.

8-week launch challenge with step-by-step tasks.

Done-for-you templates, including:

  • Gym business plan
  • Sample lease agreement
  • “How to Buy a Gym” guide
  • Social media guide
  • Pricing plan templates

Email support so you never get stuck.

Certificate of completion you can show to landlords, lenders, or partners.

With Start a Gym, you’ll…

Learn

This course covers all aspects of gym startup, based on the experience and best practices of the world’s most successful gym owners.

Design

Get clear on your vision and map out a solid plan for launching a successful gym – from lease agreements and equipment to "Founders Club" marketing.

Deliver

Set up your schedule, payment processing, pricing plans and more. We’ll show you how to build your gym community – even before you open your doors.

Who is this for?

People who want to start their own gym but aren’t sure where to begin.

Trainers looking to expand their operation into their own bricks-and-mortar gym.

Why this course exists

Chris opened his first gym in 2005 and spent 6 years fixing bad startup decisions (location, pricing, staffing, equipment). Those mistakes cost him tens of thousands of dollars and years he could’ve spent with his kids. This course distills everything he wishes he’d known before signing a lease.
  • Trusted by industry leaders
  • Updated regularly
  • Private community for peer support
Image of Chris Cooper.

Your instructor:
Chris Cooper

Founder of Two‑Brain, author and mentor to thousands of gym owners worldwide.

Start a Gym — Complete Course

$99

  • Lifetime access & updates
  • Downloadable templates & calculators
  • Private owner community
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Common questions

Will this work if I’ve never owned a business?

Yes. The course assumes zero prior ownership experience and includes plug‑and‑play checklists, scripts, and calculators.

The course is self‑paced. If you want 1:1 mentorship, you can book a call here.

Most owners complete the roadmap in 60–90 days, depending on location and lease timelines.

Real results from gym owners

Bryce Broome testimonial for Two-Brain Business

"The first month of opening I matched the salary of my previous job. Within three months I had reached the $100k net owner benefit."

Bryce Broome, Souris Valley CrossFit

“We were able to open our doors with 54 paying members.”

Tori Jablonka, Immortal Athletics

Girts Spura testimonial for Two-Brain Business

“We've been open for four months and have been able to help 30 people get more fit, hire another coach and pay ourselves since month two.”

Girts Spura, Golden Hour CrossFit